One charm. A universe of stories.

Very collectable. Very limited.

Celebrating something about you for 20 years

Moments in life become our memories. These memories become our stories. 

Since 2000, Pandora charms have captured your stories. Each charm represents a universe of memories and meanings, unique to those who wear them. This year, 20 years after the release of the iconic Pandora charm bracelet, we celebrate by relaunching a special collection of limited edition and beloved charms from our archives. True Pandora collectors' pieces, each charm is engraved with a special 20 year hallmark. Stay tuned for the launch of our first charm on the 20th of January.