Our alloys and gold types
Why use alloys?
In its pure form, gold is relatively soft and therefore prone to scratches. At Pandora, we use different alloys to give gold the strength it needs to be durable. Swipe left to learn about our yellow and rose gold alloys.
Yellow gold will appear in different tones according to the type and amount of metal alloys used. Yellow gold has a striking golden colour closest to pure gold. 18k yellow gold has a rich and intense yellow tone, while 14k gold has a more subtle pale yellow tone.
Rose gold is made from an alloy of yellow gold, silver and copper. Increasing the ratio of copper to silver enhances the intensity of its colour. The highest karat of rose gold is 22k. 14k rose gold consists of 58.5% pure gold and 41.5% copper and silver.
The golden touch
Early civilisations associated gold with Gods and rulers. Humans almost intuitively placed a high value on gold, equating it with power, beauty and the cultural elite. Today, gold has taken on a more romantic association, often given as a token of love.
Keep your Pandora perfect
Keep your Pandora collection as sparkly as you are! Discover how to clean your jewellery and give it the care it deserves.